Pilo & Co Watch Brand

Pilo & Co opened its first watchmaking store in 2001 in the district of Saint-Gervais, Geneva, the historical centre of Swiss watchmaking. A second watchmaking/jewellery store was then launched opposite the city’s Reformation Wall. This was the origin of creating timepieces in the ‘Cabinotier’ style, pieces that upheld the original ethos of ‘La Fabrique’: independence in the face of the large factories, placing the focus on quality, fine jewellery, art and the skills of the famous ‘aristocracy of craftsmen’.